HaulerAds Moving Billboard Blog

10 Super Creative Examples Of Outdoor Advertising In Recent Years

Posted by Hauler Ads on September 12, 2018

Outdoor advertising still remains as one of the most creative and entertaining ways of capturing a person’s attention in today’s modern world. Although digital advertising may be the go-to for brand advertising agencies, there is nothing that compares to a cleverly thought out OOH campaign.  

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A Look At How & Why Tech Giants Use OOH Ads

Posted by Hauler Ads on September 4, 2018
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The Future of Billboards: Targeted Billboards That Change Based On The Car You Drive

Posted by Hauler Ads on August 28, 2018
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How Does Outdoor Advertising Fit Into An Omnichannel Brand Strategy?

Posted by Hauler Ads on July 31, 2018

Too many brands treat billboard ads like loose puzzle pieces - they scatter them haphazardly through city landscapes, hoping that audiences will remember them. But that’s a poor strategy. A billboard ad, a truck ad or any other form of advertising should really contribute to a bigger picture, a puzzle of sorts.

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Three Seconds or Less: What Is Effective Advertising In the Shorter Attention Span Era?

Posted by Hauler Ads on July 24, 2018
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Shots Fired: How To Pull Off An Ad War Without Hurting Your Own Brand

Posted by Hauler Ads on July 18, 2018
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Are Copy-Driven Billboards Worth Your Time?

Posted by Hauler Ads on July 4, 2018

If there was a “bible” for out-of-home advertising, one of its ten commandments might read something like this: “Thou shall not replace a good image with words”. But that’s a rule you could break. 

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The Power Of 3D Billboards in OOH Advertising

Posted by Hauler Ads on June 27, 2018

A movie filmed in 3D can make some of its most dramatic scenes really pop, and the same is true for advertising. For an out-of-home ad, a 3D visual can turn an otherwise so-so idea into a great one, so as to capture attention and make people stop in their tracks. 

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Why Truck Ads Can Bring More Value Than Static Billboards

Posted by Hauler Ads on June 22, 2018

The ideal ad campaign, as far as traditional advertising goes, “has legs”. In other words, its messaging looks identical across multiple mediums and formats. But in this day and age of three-second attention spans, your advertising may need wheels if it’s really going to reach anyone. 

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How Netflix Bidding for Regency Proves OOH Ads Still Matter

Posted by Hauler Ads on June 7, 2018

Like everything else traditional advertising, the industry’s mad men have predicted the death of OOH advertising for some time now. They say that billboards are slowly dying off - just like radio, T.V., print and other ad mediums that now seem like relics of the 20th century. 

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